RAPID COOL WEAR | rapidcoolwear.com | Last updated: May 2026
At RAPID COOL WEAR, we are committed to protecting your privacy. This policy explains how we collect, use, store, and disclose your personal information in accordance with the Australian Privacy Principles under the Privacy Act 1988 (Cth).
By using our website or purchasing from us, you consent to the collection and use of your information as described in this policy.
These terms work together with our Shipping Policy, Returns & Refund Policy and Terms and Conditions.
Information We collect
We may collect the following personal information from you:
- Name, postal address, email address, and phone number (for order fulfilment and customer service);
- Payment information (processed securely by our payment provider — we do not store credit card details on our servers);
- Order history and product preferences;
- Reviews, testimonials, and images you voluntarily submit;
- Website usage data collected via cookies and analytics tools.
How We Use your Information
We use your personal information to:
- Process and fulfil your orders;
- Communicate with you about your order or enquiries;
- Send promotional emails where you have consented to receive them;
- Improve our website and services;
- Comply with legal obligations.
We do not use your personal information for any purpose other than those listed above.
Marketing Communications
We will only send you promotional emails if you have given your consent. Every marketing email will include a clear unsubscribe link. You can opt out at any time by clicking unsubscribe or contacting us via the contact us page. We comply with the Spam Act 2003 (Cth).
Storage and security
We take reasonable steps to protect your personal information from misuse, interference, loss, and unauthorised access. Our website uses SSL encryption to protect data in transit. Credit card information is handled by our payment processor and is not stored on our servers.
We periodically review our security practices to ensure your information remains protected.
Disclosure of Your Information
We do not sell or trade your personal information. We may disclose your information to:
- Third-party service providers who assist us in operating our website and fulfilling orders (such as our e-commerce platform, email marketing provider, and shipping carriers). These providers are only given the information necessary to perform their services;
- Overseas service providers — some of our service providers (such as cloud platforms and analytics tools) may be located overseas and may not be subject to Australian privacy laws. We take reasonable steps to ensure they handle your data appropriately;
- Law enforcement or regulatory bodies where required by law, court order, or to protect our rights or the safety of others;
- A potential purchaser of our business, under confidentiality obligations, in the event of a change of ownership.
Cookies and Analytics
Our website uses cookies — small files placed in your browser that help us understand how the site is used and improve your experience. Cookies do not access personal information stored on your device.
We use analytics and advertising tools including Google Analytics and Google Ads. These may use cookies to display relevant ads on this and other websites. You can disable cookies in your browser settings, though this may affect some website functionality.
Customer Reviews, Testimonials, and Images
If you submit a review, testimonial, photograph, or other content to us, we may collect, store, display, and use that content for customer service, marketing, and promotional purposes.
Reviews published on our website or social media may include information you choose to provide, such as your first name, suburb, or state. You should not include personal information in submitted content that you do not wish to be publicly visible.
You may request removal of your submitted content by contacting us. We reserve the right to retain copies where required for legal, administrative, or business purposes, and will endeavour to respond to removal requests within 30 days.
Access and Corrections
You may request access to the personal information we hold about you, and request corrections where information is inaccurate, incomplete, or out of date. To make a request, contact us via the contact us page.
Links to Other Websites
Our website may contain links to third-party websites. This privacy policy applies only to information collected by our website. We are not responsible for the privacy practices of other websites and encourage you to review their policies.
Changes to this policy
We may update this privacy policy from time to time. The current version will always be available on our website. Continued use of our website after any changes constitutes your acceptance of the updated policy.
Contact us
If you have any questions or concerns about this privacy policy or how we handle your information, please contact us via our contact page.